4 simple tips to improve your LinkedIn page

There is no doubt that a LinkedIn account is an asset for professionals and companies. From expanding your network of contacts to increasing the awareness of your brand, this professional social media is the ideal place for your company - especially if it’s B2B - to start growing in the online environment.


White background with Linkedin logo and workers walking in front

If you have a LinkedIn account, you are a user among more than 3 million in Portugal. We know that it’s not always easy to stand out from the crowd, but there are small improvements that we can implement that can make all the difference. We are also learning about social media and how to create relevant and attractive content for our audience and, for that reason, we would like to share some tips with you.


Creating good publications on a regular basis, as well as paying attention to small details such as the headline and key words, will enhance a vast organic marketing potential and strengthen your online community. Get to know 4 tips that can help you improve your LinkedIn page, raising it in your network feeds: