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Digital trends to watch for in 2022

The last couple of years we’ve witnessed a fast-paced evolution of the digital and technological world. Many were the trends that appeared to revolutionize our usage of the Internet in 2022 and we want to share some with you.
Office setting with a computer, showcasing a graphic, open on a white table ando two sitting men, shaking hands, on the back, unfocused

1. Emergence of blockchain technology

Blockchain is a highly secure decentralized technology, initially designed as a public ledger to support bitcoin cryptocurrency and harnessed by other cryptocurrencies like Ethereum that guarantees the fidelity and security of a record of data and generates trust without the need for a trusted third party (financial institutions, for example).

Blockchain is making a name for itself because of bitcoin and cryptocurrency and it stands to make business and government operations more accurate, efficient, secure and cheap.

Now, more than ever, we see a proliferation of Non-Fungible Tokens (NFTs) (to sell digital artwork and media content) and tokenization of assets, which reveals that these next few years will be crucial to prove how important blockchains will become and how they will revolutionize the way we do payments online.

Cmputer with multicolor graphics on the screen, two man hands intertwined in each other and a calculator on the right, all on a white table, plus a yello mug on the left side of the photo, unfocused

2. Crypto & NFT Growth

The adoption of Non-Fungible Tokens (NFTs) and Crypto Currency was fast , but their use has increased in 2021.

NFTs have the potential to change the value and the functionality of digital assets and artworks, including enabling artists to reap resale royalties. In fact, the Frankfurt School Blockchain Center predicts a $1.5 trillion market for tokenized assets in Europe, over the next three years - with real estate, debt, bonds, shares, virtual arte (and even tangible collectibles) being among the types of assets that can be linked to NFTs.

Regarding Bitcoins, the main reason a traditional investor may want exposure to it is, according to Benzinga, to hedge against inflation and collapse of the fiat-based economy. Although Bitcoin’s volatility is a concern to many investors (because it implies risks), this same volatility is expected to decrease forever as institutions and governments enter the market with long term interest.

Iphone with a stocks market graphic on the screen, on a white background, surrounded by shiny gold BITCOINs and glasses on its leftside

3. Metaverse: from 2D to 3D web

In 2021, Mark Zuckerberg announced that Facebook would change its name to “Meta”, indicating the wish to embark in the metaverse reality. The term “metaverse” (or Web3) refers to a network of 3D virtual worlds focused on social networking and is often referred to as a hypothetical iteration of the internet as a universal virtual world facilitated by the use of virtual and augmented reality headsets.

In this virtual world, users across the globe may interact, socialize, create content and monetize their virtual transactions, using blockchain technology and Cryptocurrency, because the metaverse is intrinsically linked to NFTs and cryptocurrencies, which help